Being able to travel at your own pace can be a top priority, especially if you are traveling with your family or friends. Why not just hire a car?

Adventures.com's car hire service will fulfill all of your rental vehicle needs whilst you are traveling in Iceland. Feel the complete freedom which hiring a good car and driving around the land of ice and fire will give you.

Book a rental car with us and receive a discount on our tours!

  • Personal Experience


4 300
Per Adult
    • Fast & secure booking payment
    • Best Price Guarantee

Contact us for more Information about this tour



Browse our variety of cars, SUVs, jeeps and vans, with affordable options to choose from on your holiday or business trip in Iceland. Everything from Toyota Yaris to Landrover Defender. Enjoy the flexibility of arranging your own trip and time-frame as you self-drive through Iceland. Below you will find some helpful information for your self-drive trip, including types of vehicles, pick up options, safety tips and more.

You can also rent a GPS navigation devices or a safety seat for your child. We offer extra insurances such as the Super Collision Damage Waiver (SCDW). We also provide a free shuttle service to any hotel in Reykjavik.

We offer a large selection of activities all around Iceland. Snorkeling, glacier hiking, snowmobiling. rafting, whale watching, ice caving and much more.

Everybody who books a car with us gets a 10% discount on:

 Glacier River Rafting on the Golden Circle
 Glacier hiking on Solheimajokull Glacier
 Jet Boat Excitement on Hvita river on the Golden Circle.
 Glacier hiking in Skaftafell nature reserve
 Snorkeling in the Silfra fissure
 Zodiak boat ride on Jokulsarlon Glacier Lagoon
 Whale Watching from Dalvik in North Iceland
 Glacier Snowmobiling from Gullfoss Café.
 Snowmobiling on Langjokull glacier, only for 4x4 cars.

Contact us for a promo code, be sure to include your booking reference in the request.

Also be sure to check out our special offers page.

Cars & SUVs

Experience complete freedom by driving a good car around the land of ice and fire. We offer you the chance to rent 4x4 vehicles suitable for Iceland's rugged Highland interior. We also offer compact cars, family cars, motorhomes and campers.

Rent a jeep

We have a variety of jeeps available to rent, ranging from small jeeps (Toyota Rav) to larger jeeps like Toyota Landcruiser, Landrover Defender and Discovery. The jeeps are 4*4 enabling you to travel on trickier roads. Other examples of jeeps that we offer are Toyota Hilux and Mitsubishi Pajero. These will help get around more smoothly when traveling the roads in Iceland. 

Breakdown service

Breakdown service
All our cars are new 2015-2017 models.

We have a 24 hour assistance policy. If you have a problem during your trip,
You simply call our emergency number (+354) 551 11 15

Pick-up options

You have several pick up and drop off options when reserving your car rental. Choose to pick up in one spot and drop off at another. Here are the locations to choose from:

Opening hours & Pick up times.

Main Office - Helluhraun 4, Hafnarfjörður

Summer - 08:00 - 18:00 every day
Winter - 09:00 - 18:00 every day
Keflavik Airport Pick up & return available 24/7.

Holiday Closings

Closed for pick ups on the following dates :
December 24th from 14:00
December 25th
December 31st from 14:00
January 1st

Free pick up shuttle service in Reykjavik area from 09:00 - 18:00 every day We offer to pick you up from your hotel or address in the reykjavik area and bring you to our office in Helluhraun 4.

Drop off in Reykjavik :

You need to bring the car back to our main office and we'll offer to give you a ride back to town between 09:00 - 18:00
If you'd like to drop it off after hours, you can do so, simply drop the keys in our drop box outside our office.

We do however offer 24/7 pick up service and drop off at the international airport KEF. (Extra fee applied)

Insurance, accessories and extras


A CDW insurance and Unlimited kilometers come free with all rentals. 
The CDW covers you from accidents caused by you. So if you crash the car and the repair damages are 30.000€, you only pay 2.800€ and the insurance covers rest.

These insurances can be added for an extra fee in the booking process:

  • Gravel Protection (GP) - It covers you from the most common incidents in Iceland. Windshield, headlights, foglights, and paint damages due to gravel hitting the front end of the car. Self risk if Gravel protection is not taken : 500 €. Self risk with gravel protection : 0€
  • Gold insurance package Get the best insurance possible on a special deal. It includes :
    3rd party insurance
    Theft Protection
    Gravel Protection
    SCDW (500€ liability)
    SAAP (500€ liability)
  • Theft Protection - Covers you in case your vehicle gets stolen
    0€ self risk
  • Super Collision Damage Waiver (SCDW) - The SCDW insurance is highly recommended with all rental cars at Go Car Rental.
    It lowers down the deductable of the CDW down to 500€
  • Sand & Ash Protection (SAAP) - Sand and Ash protection protects you from heavy damages done by sand and ash storms which are common in Iceland since this is a really windy place to travel in.
    If you get hit by a sand storm, it can possibly break the windows and scrape the paintjob off the car.
    Self risk 500€


Accessories and Extras

We offer multiple extras, see booking engine for details. We for example offer:

  • Children seat & Infant child seat
  • Booster seat (18+ kg)
  • Extra driver
  • WiFi
  • Power inverter
  • Navigation system
  • Tent for 2-3 persons
  • Cooling box

Travelling in Iceland can be one of the greatest experiences you can have. However, this beautiful and rugged landscape also contains some difficulties and dangers which the driver may not have come across in other countries.

F-roads are mountain roads in the highlands of Iceland. They can be closed, depending on road conditions. Snow is a determining factor.

All mountain roads and roads in the interior have a surface of loose gravel. Some large sections of the national highway also have a gravel surface but there are also very long stretches of asphalt. The surface of the gravel roads is often loose, especially along the sides of the roads, so one should drive carefully and slow down whenever approaching an oncoming car. The mountain roads are also often very narrow and are not made for speeding.

Most F-roads are closed until the end of June, or even later in the summer because of wet and muddy conditions which make them totally impassable. When these roads are opened for traffic many of them can only be negotiated by four wheel drive vehicles. Roads requiring four-wheel drive (and possibly snow tires) have route numbers with an "F" prefix, for example, F128.

Driving in Iceland is on the right side of the road. Headlights must be switched on at all times, all year round. The use of seatbelts by all drivers and their passengers is compulsory.

Useful links: 

  • www.safetravel.is - Everything you need to know about traveling safely in Iceland, including safety alerts, etc.
  • en.vedur.is - The local weather forecast in Iceland.
  • www.road.is - Road conditions in Iceland including weather, open/closed roads, etc.

Package tours

You can also choose a self drive tour from the list of pre-planned tours. The duration of these tours spans from 4 to 16 days, with or without accommodation. We also offer you a fine selection of activities available to you during your trip - for your convenience these activities can be booked at any time (so you do not need to book them now unless you want to).

Click here to available self-drive tours.

Meet-on-location tours

Why not book some extra activities along with the route? We have many to choose from including river rafting, horse riding, glacier hiking, a boat tour on Jokulsarlon, whale watching, a snowmobile tour, snorkeling, and a ferry transfer to a remote island. Build a highly memorable road trip!

Click here to available self-drive activities around Iceland.